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Corporate Marketing Benefits

Corporate Opportunities

Imagine the opportunity to brand an activity at an event where faces are covered with smiles. Corporate marketing sponsorships play an integral role in the development of the InTouch Credit Union Plano Balloon Festival. We can offer the opportunity to strengthen your corporate image and promote brand identity.

  • Estimated weekend attendance in excess of 100,000+
  • Grassroots marketing opportunity to capture information for future follow-up
  • Exclusivity for your company
  • Branding a festival activity for maximum exposure
  • Exhibit space
  • Onsite signage
  • Website click through link. The Festival website receives in excess of 172,358 visits prior to and through the event weekend, with 825,624 pages viewed.
  • Social Media promotions. Our aggressive social media campaign had a total of 8,952,511 impressions for 2016 with 6,557,472 impressions and 2,694,086 unique users for the month of September.
  • Print and television exposure
  • VIP admission and parking credentials
  • VIP tent networking opportunities

Since Plano is known for its ‘family centered’ lifestyle, this event is perfect for companies committed to those marketing strategies. Our marketing sponsors maximize their impression potential with festival participants. Most spectators spend three hours at the event, mesmerized by the balloon launches and night-time glows, interacting with the sponsors and vendors, participating in the Kids Fun Zone, sampling tasty food vendors and enjoying the entertainment on the community stage and concert stage.

The unique opportunity a community event of this magnitude provides is worth your investment. The InTouch Credit Union Plano Balloon Festival believes in investing in our community. Our commitment to the community is manifested in our partnerships with local area non-profits. In 2016, 55 non-profits showcased their agencies at our Festival. Because of this commitment to non-profits, over 2.5 million dollars has circulated back into our community through the programs and services provided by participating non-profit agencies; thus enhancing the quality of life for all of us.


Branding Level


Fee: $20,000

Features and Benefits included below are guidelines. We prefer to customize a package to meet your individual needs.

  • Exclusivity for your firm
  • Festival Activity Branding
    • Friday Balloon Launch
    • Saturday Night Concert
    • Saturday Night Glow
  • Premium marketing exhibit space
    • Includes tent, tables, chairs and electricity
  • Special opportunity for 2 to ride in a balloon during the Media / Sponsor Event (weather permitting)
  • Logo tagged on television promotional spots. Deadline: August 1, 2017
  • Activity tagged on printed materials (to include, but not limited to, 250 posters, 30,000 onsite brochures, and printed schedule materials). Deadline: August 1, 2017
  • Logo and Link from our Festival website to your website. In 2016 the Festival website received 172,358 visitors and 825,624 page views.
  • Social Media promotions. The 2016 Festival social media campaign had a daily total reach of 2,694,086 unique users for September with total daily impressions of 6,557,472 for the month of September.
  • First right of refusal for 2018
  • Ten prominent signage positions at Festival (Signage provided by client)
  • Authority to use the Official Festival artwork in your advertising
  • Fifty VIP Badges – These badges allow admission to the Festival and to our onsite VIP Tent.
  • Twenty-five VIP Parking Passes


Official Levels


Fee: $10,000 - $2,500

Features and Benefits included below are guidelines. We prefer to customize a package to meet your individual needs.

$10,000 Presenting Level
  • Premium Marketing Exhibit Space
    • Includes tent, tables, chairs, and electricity
  • Presenting opportunity
    • Friday Night Glow
    • Friday Night Concert
    • Saturday Morning Launch
    • Sunday Morning Launch
  • Special opportunity for 1 to ride in a balloon during the Media / Sponsor Event (weather permitting)
  • Logo and Link from our Festival website to your website. In 2016 the Festival website received 172,358 visitors and 825,624 page views.
  • Social Media promotions. The 2016 Festival social media campaign had a daily total reach of 2,694,086 unique users for September and total daily impressions of 6,557,472 for the month of September.
  • Activity tagged on printed materials (to include, but not limited to, 250 posters, 30,000 onsite brochures, and printed schedule materials) Deadline: August 1, 2017
  • Five prominent signage positions at Festival (Signage provided by client)
  • Authority to use the Festival artwork in your advertising
  • Twenty VIP Badges (these badges allow admission into the festival and onsite VIP Tent.)
  • Ten VIP Parking Passes


$5,000 Level
  • Prime Marketing Exhibit Space
    • Includes tent, 2 tables, 2 chairs and electricity
  • Three signage positions at Festival (Signage provided by client)
  • Listing on printed materials (to include, but not limited to, 250 posters, 30,000 onsite brochures, and printed schedule materials) Deadline: August 1, 2017
  • Authority to use the Festival artwork in your advertising
  • Sixteen VIP Badges (these badges allow admission into the festival and onsite VIP Tent.)
  • Eight VIP Parking Passes


$3,500 Level

  • Marketing Exhibit Space - 10x20
    • Includes 10X20 tent, 4 tables, 4 chairs and electricity
  • Two signage positions at Festival (Signage provided by client)
  • Listing on printed materials (to include, but not limited to, 250 posters, 30,000 onsite brochures, and printed schedule materials) Deadline: August 1, 2017
  • Authority to use the Festival artwork in your advertising
  • Ten VIP Badges (these badges allow admission into the festival and onsite VIP Tent.)
  • Five VIP Parking Passes

$2,500 Level
  • Marketing Exhibit Space - 10x10
    • Includes 10X10 tent, 2 tables, 2 chairs and electricity
  • Two signage positions at Festival (Signage provided by client)
  • Listing on printed materials (to include, but not limited to, 250 posters, 30,000 onsite brochures, and printed schedule materials) Deadline: August 1, 2017
  • Authority to use the Festival artwork in your advertising
  • Ten VIP Badges (these badges allow admission into the festival and onsite VIP Tent.)
  • Five VIP Parking Passes
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Thank you for your interest and consideration and we look forward to working with you this year.

Commit to participate this year - Download the Sponsor Agreement Form below.

For additional information, please contact us.
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