“This is our birthday year and we are extremely excited about it! The InTouch Credit Union Plano Balloon Festival brings in pilots from all around the country and offers our community a low-cost, family fun event. The City of Plano does an outstanding job of supporting this event each year.” says Executive Director, Jo Via.
The InTouch Credit Union Plano Balloon Festival is honored to be recognized as the Best Event/Festival by the readers of Plano Magazine! After 201,564 votes from online readers the Best of Plano Magazine 2019 winners have been officially announced.
The list of nominees for all categories were originally chosen by the Plano Magazine staff and contributors. These nominees were voted on by the public at PlanoMagazine.com to determine the winners with the most votes for each category. Voting was open through May 17 and then closed in preparation for the exciting reveal.
This is the third year that the InTouch Credit Union Plano Balloon Festival has been selected as the Best Event/Festival by readers and previously recognized in 2017 and 2018. Plano Magazine invited the Best of Plano to celebrate recently at The District at Willow Bend!
The InTouch Credit Union Plano Balloon Festival began in 1980 in the City of Plano, and new for 2018 is a spacious location to set-up balloon operations headquarters. More than 50 hot air balloon pilots and hundreds of crew members will be hosted by Celebration Event Center located at the Northwest corner of Custer Road and Park Blvd.
“The pilots and balloon crew members will be extremely excited and wowed by the amazing Celebration Event Center and Ballroom. In the 39 years of Plano Balloon Festival pilot and crew functions, this facility is offering the very best place for their gatherings,” states Jo Via, Executive Director for the InTouch Credit Union Plano Balloon Festival.
The three-day festival weekend is September 21-23 and the majority of the 10,000 square ft facility, including the Large Ballroom, is to be used exclusively by pilots and crew. There are a few regularly scheduled classes that will continue in rooms located within the building such as Zumba, Martial Arts, and Bollywood Dance.
In June 2017, Jo Via, Executive Director and Jessica Jackson, Event Director, together presented a commemorative photograph to the InTouch Credit Union to hang in their main office located at Democracy and Parkwood in Plano, Texas. The canvas mounted photo was taken by Janelle Twyford-Silvis, owner of AlleeOops Photography and member of the Plano Balloon Festival, Inc. Board of Directors.
ITCU recently established themselves as the longest running Title Sponsor of the Plano Balloon Festival held in the City of Plano noted as the Official Hot Air Balloon Capital of Texas. The partnership began in 2006 and both ITCU and the Festival have similar philosophies regarding community involvement and providing opportunities for local non-profits to raise funds and create awareness about their organizations and programs.
“It is the Festival’s commitment to local non-profits that attracted ITCU to our organization. The Festival’s partnership with over 55 local agencies is a fundamental component of the event and melds well with ITCU’s overall philosophy within their own organization,” explains Jo Via, Executive Director of Plano Balloon Festival, Inc.
ITCU has also donated more than $10,000 to 19 local non-profits including organizations such as My Possibilities, Meals on Wheels, Heritage Farmstead Museum, and Samaritan Inn. “Their commitment to the community reaches beyond the Festival and the non-profits they honor at our event,” says Via.
Now celebrating more than 10 years, the current agreement generously secures the title rights through 2019. “We have the type of Title Sponsor Partnership that is the very best. They are exceptionally loyal and offer outstanding resources, to make the festival successful every year. We are truly blessed to have the InTouch Credit Union, and their entire team, as our remarkable Title Sponsor,” states Via.
In 2010, the ITCU truly exemplified the Festival mission by learning about ballooning so that a hot air balloon could represent their company on the field. Local pilot Scott Vesley will fly the vibrantly colorful ICTU hot air balloon again this year, as he did in 2016.
This year the InTouch Credit Union Plano Balloon Festival will be held September 22-24, 2017 at Oak Point Park in Plano, Texas. ITCU graciously provides on-site Automated Teller Machines during the Festival weekend and a fun ITCU mascot “Chip” for kids to enjoy. They’ll also have a booth staffed by employees to answer questions about their services and offering fun games for giveaways during regular festival hours. More information about ITCU may be found www.itcu.org and Festival details are available at www.planoballoonfest.org.
Contact Jo Via for Plano Balloon Festival, Inc. media related questions: firstname.lastname@example.org. #PlanoBalloon #InTouchCreditU
Plano Balloon Festival Inc. brought home seven dazzling awards of excellence from the Texas Festival & Events Association (TFEA) annual conference and marketing competition. These five awards were presented to Jo Via and Jessica Jackson on behalf of the Plano Balloon Festival, Inc. for the InTouch Credit Union Plano Balloon Festival in the category of events with a budget over $750k:
Gold 1st Place Best Social Media
Gold 1st Place Best Organization Website
Gold 1st Place Best Promotional Brochure
Silver 2nd Place Best Event Website
Bronze 3rd Place Best Promotional Poster
Additionally, two awards were received for the Plano Balloon Festival Run Series, Half Marathon, 5K and 1K Fun Run in the category of events with a budget between $75k – $250k:
Silver 2nd Place Best Miscellaneous Clothing – Youth Runner Capes
Silver 2nd Place Best Other Merchandise – Finisher Medals
“Recognition, by those we consider peers in the Event Industry, is always a positive endorsement of our marketing efforts. Credit is given to two individuals that are committed to producing at the highest level, Dan Stables, Stables Creative Group, and Cece Liekar-Campanini, The League Lady. These two companies play a critical role in the marketing success of the Plano Balloon Festival, Inc.” – Jo Via, Executive Director, Plano Balloon Festival, Inc.
The TFEA Kaliff Marketing Awards recognize excellence in marketing campaigns that promote events and festivals across the State of Texas. “The competition recognizes the creativity and professionalism of the TFEA industry. A record number of 488 entries were received in this year’s competition and Plano Balloon Festival, Inc. stands out among their peers every year. TFEA congratulates Plano Balloon Festival, Inc. and all the award winners across the state,” comments Kay Wolf on behalf of the Texas Festivals & Events association. TFEA is an official affiliate of the International Festivals & Events Association, the premier professional association supporting festival and event leaders worldwide.
About Plano Balloon Festival, Inc. The Plano Balloon Festival, Inc. is a non-profit 501c3 organized in 1987 for the purpose of staging a premier community-based and family-oriented hot air balloon event, offering other local non-profits volunteer opportunities within the Festival operations. The Plano Balloon Festival, Inc. makes a direct impact on the Collin County community by dispersing funds to participating non-profit agencies and has donated more than $2.5 million since inception.
View the full list of 2016 TFEA Marketing & Communication Award Winners in pdf format.
This summer the Plano Balloon Festival, Inc. received an incredible list of honors during the marketing awards competition at the annual Texas Festivals and Events Association (TFEA) Conference in Austin, Texas. The awards given were for marketing materials designed for the event last year that was themed “Paint the Skies.”
More than 430 entries were submitted across this great State of Texas and we are so proud to have been recognized in multiple categories for our marketing efforts. The 1st Place honors included: Event Website, Best Promo Brochure, Best Misc Printed Material, Best Event Photograph, and Best Other Merchandise. The 2nd place honors included: Best Event Poster, Best Event T-Shirt Design, and Best Hat. The 3rd place honor was for Best T-Shirt Design.
This year the InTouch Credit Union Plano Balloon Festival includes a new theme “Alive with Color” to be held September 19-21, 2014 at Oak Point Park in Plano, TX. Additional details and the schedule of events for the festival are available here: http://www.planoballoonfest.org/event-information