THINGS ARE REALLY LOOKING UP!

Things Are Really Looking Up” for the H-E-B | Central Market Plano Balloon Festival & Run that is celebrating its 43rd year on September 23-25. The City of Plano is the Official Hot Air Balloon Capital of Texas and this annual ballooning tradition will be held at the Red Tail Pavilion / Oak Point Park & Nature Preserve. The three-day weekend features more than 30 colorful hot air balloons, a RE/MAX parachute team exhibition, live entertainment on the FOX4 Main Stage, a spectacular fireworks show, marketing sponsors, food concessions, arts and crafts vendors, a kids fun zone, and more!

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2021 H-E-B | CENTRAL MARKET PLANO BALLOON FESTIVAL & RUN IS REALLY HAPPENING

The H-E-B | Central Market Plano Balloon Festival & Run is really happening September 17-19 at Oak Point Park & Nature Preserve. Epicureans with delicious appetites know that H-E-B | Central Market, as the title sponsor, is “Really Into Food.” Attendees will experience an enchanting opportunity as balloon enthusiasts who are “Really Into Balloons.”  

“The Plano Balloon Festival is the signature event of Plano and beyond. We’re thrilled to be able to support this tradition that brings so much community spirit, beauty and notoriety to our area.”

Mabrie Jackson, Director of Public Affairs, H-E-B | Central Market
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PLANO BALLOON FESTIVAL NAMES CENTRAL MARKET AS NEW TITLE SPONSOR

​​​​​​Plano Balloon Festival, Inc. announces Central Market as the new title sponsor for the annual event set for Sept. 18-20, 2020. The three-day Festival, which began in 1980, has grown into the largest hot air balloon event in Plano and within the Lone Star State. The City of Plano is the Official Hot Air Balloon Capital of Texas and hosts more than 90,000 attendees during Festival weekend at Oak Point Park & Nature Preserve.

 

The Festival and Central Market are both passionate about creating unforgettable experiences for people within the community. Central Market initially stepped in as a sponsor of the Kids Fun Zone, then the Plano Balloon Festival Races, and in 2019 served event attendees fresh food, like their signature grilled cheese sandwiches from a food concession booth at the Festival.

 

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